- Tobacco's negative impact on people’s lungs, from causing oral cancer to chronic respiratory diseases
- Disseminate awareness for reducing tobacco consumption
- Engage stakeholders across multiple sectors for an anti-tobacco campaign
- Highlight risks due to tobacco smoking and exposure to second hand smoke
- Reduce the magnitude of death and illness of lung diseases caused by tobacco smoking globally
- Create awareness of emerging evidence of the link between tobacco smoking and tuberculosis deaths
- Illustrate feasible actions and measures to reduce the risks to lung health posed by tobacco through public and government information programs
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